We study your website, products, public content, competitors and evidence, then name the audience, your strongest differentiators and the questions a buyer needs answered.
Turn your healthcare expertise into content people discover, understand and act on.
Cresico is a managed short-form video service for healthcare companies. We find where your growth is stuck, usually Reach, and fix it with videos made from material you already have.
For diagnostics, biotechnology, medical technology and laboratory suppliers.
Find your bottleneck first
Growth runs through four stages: RACE. We check each one and fix the stage where you're stuck.
- Reach The right buyers find you. Most companies are stuck here before a trade fair.
- Acquisition They understand what you do and why it matters to them.
- Conversion They trust you enough to ask for a quote or a meeting.
- Expansion Customers buy more and tell others.
A campaign is a journey, not a pile of posts
Discovery
Who you help, what you do, and why it matters.
Understanding
How your offering relates to the viewer's needs.
Trust
Your expertise, people, evidence and relevant credentials.
Action
A useful next step that fits the viewer's interest.
Four weeks is a practical starting format. Each piece still makes sense to someone meeting you for the first time.
What we do
A connected content journey from discovery to action, with every piece given an idea, a hook, a purpose and a call to action.
Introductory videos, educational explainers, product and service stories, expert interviews, written posts and supporting resources, made from your existing materials and new footage when it helps.
A manageable way to choose topics, gather expert input, produce, approve and learn from results, so your knowledge keeps becoming content.
How we tell stories
Every opening makes three things clear: who this is for, what it's about and what the viewer will understand by the end. The viewer's goal comes first: a recognisable problem or question, your role in it, the evidence, and a clear next step.
We use your terminology where it helps clarity, and specific numbers and credentials only where they're supported. We never invent results, customer stories, savings or performance claims.
Packages
01 · Free reach check
A one-page check of how the right buyers find you, with the gaps and the fix. Free, on a 20-minute call.
02 · Reach · 24 videos · €800
24 videos made from your existing material: before, during and after your event. Your changes included, every claim approved by you. Delivered within 72 hours of payment.
03 · Reach + event · 24 + 16 videos · €1,520
Everything in the 24-video package, plus 16 more videos from your team's phone clips at the stand, filmed with our shot list.
Ongoing work after that is shaped by what the first package shows.
What success means
A larger relevant audience, clearer understanding of your offering, stronger engagement from suitable prospects, and more useful enquiries. We agree how to measure it with you. We don't guarantee views, leads or revenue, and we keep content-assisted activity separate from proven new sales.
Questions
What is Cresico?
Cresico is a managed short-form video service for healthcare companies: diagnostics, biotechnology, medical technology and laboratory suppliers. We plan, write and edit the videos; your team approves them.
What does it cost?
24 videos made from your existing material cost €800 and arrive within 72 hours of payment. With 16 more videos from your team's event clips, it's €1,520.
Do we need to film anything?
No. The 24-video package is made from material you already have: brochures, product pages, presentations and existing footage. Filming at your stand is optional.
What is RACE?
Reach, Acquisition, Conversion and Expansion: the four stages a buyer moves through. We find the stage where you're stuck, usually Reach, and fix that one first.
Do you guarantee results?
No. We don't guarantee views, leads or revenue, and we never invent results, customer stories or claims. Every claim in your videos is checked and approved by you.
Make your expertise easier to discover, understand and act on.
Book a 20-minute callPresenting at MEDICA 2026 or launching something new? Tell us on the call.